How to write about yourself on your website

About me website

The key issue here is that the About page copy above is all about the author, not the target audience. Are they trustworthy? You know yourself better than anyone, but that only seems to make it worse. Good, because I made some for you! Your unique selling points are what help you drive leads—they're the little details that set you apart from your competitors and make you the single, best solution your readers could have stumbled upon. What are you looking for right now? If someone were telling a potential client about you, what would you want them to say? Summarize your biggest accomplishments, and feel free to link to publications, talks, interviews, events, or recent clients.

And, you may be surprised to hear this, but it might also not be the place to share your company's longwinded professional history. I get that from two things — your writing voice and your photo.

Nothing hooks in a reader like a bold, benefit-driven headline. For example, Stefan Pylarinos starts his About page by talking about himself. Potential clients, employers, and others can go to your 'About Me' page to find out more about you.

About me template text

Your unique selling points are what help you drive leads—they're the little details that set you apart from your competitors and make you the single, best solution your readers could have stumbled upon. His honesty and great storytelling help drive leads: By the end of this article, you will also know how to tell your own story in a way that people can relate to personally. Make sure your email address is a link. Also, be honest about your interests and goals. How did your attributes contribute to those accomplishments? I find it crazy that we might spend days or even months working on a piece of content like a blog post, but we don't give our About pages the TLC they deserve. Meanwhile, she vastly improved the productivity of her team by implementing strategic project management methods and ensuring a work-life balance for her department. Madison Blackstone is a director of brand marketing, with experience managing global teams and multi-million-dollar campaigns. Even better, she uses real pictures and website links to help anyone verify the claims. Say what?!

Unique selling proposition: Your USP differentiates you from your competitors and your About page needs to make it clear. You can even submit yours!

how to write portfolio about me examples

Chris Brogan is a master at improving personal brands, so you would expect his About page to offer some insight. Incidentally, if your name is Dave Smith or Cathy Johnson, try including your middle name to make yourself more memorable and give you a decent chance to rank for your own name in search engines.

About myself

The chart below, from Campaign Monitor , shows how email beats search and lead generation sources from social media. It sometimes helps to list tasks you want to stop doing first. In terms of the work you do, what aspects are you most passionate about and why? Point us in the right direction. Ramsey Taplin, the founder of BlogTyrant , uses a video on his About page to engage his audience. The last thing you want is for those problems to remain unresolved when they leave. Find a balance between being personal and professional, and try to have some fun. A typical example is what Marcus Sheridan, of the Sales Lion , did on his page. Improving your personal brand: The About page can be the pivot where your personal brand takes a new shape. Just look at my About page. What this shows is that there is no one perfect way of writing an About page. But, on a multi-author blog, it would make more sense to use a logo or a relevant image. Once you have these notes together, whittle it down to the essentials. How does your background make you unique?

When they click your About page, they're usually not after your entire back story, what they really want is to know what you have to offer them. And, while there's no perfect recipe for success, there are certain elements that all winning About pages share and that you need to consider if you want to write a good one.

how to write about yourself on your website

One popular way of doing this is telling a story your audience can see themselves in. What kinds of people do you want to work with?

about me template copy and paste

Whether you choose an opt-in form, a link to your best blog posts or something else, make sure that it provides value to your readers.

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How to Write a Killer About Me Page for your Blog